We have all witnessed how the world has changed and continues to disrupt. These constant disruptions have also had an impact on how we work, engage, lead, and collaborate. As a result, in order to move forward, people will need to show a little more understanding and empathy to one another.

What makes this possible? One critical way to transition is to move from a command-control style to a guide-support style – That’s how we can build a Coaching Culture.

According to a study by Human Capital Institute and International Coach Federation, organizations that have a strong coaching culture:

👉 Had 60% higher level of employee engagement
👉 Had 70% Improved work performance
👉 Had 52% higher retention rate
👉 Were more likely to have a strong leadership pipeline and effective succession planning
👉 Tend to be more innovative and agile

So, HOW CAN YOU BUILD A COACHING CULTURE?

📌 Start at the Top

Leaders set the tone or the organization’s culture. If leaders adopt a coaching approach, others will follow

📌 Provide Training to Leaders

Investing in training leaders and team members, thereby helping them develop the skills necessary to build a coaching culture

📌 Lead by Example

Provide leaders with a ‘Coach’ irrespective of their performance levels. This will provide them with first-hand experience so they embody the coaching style leadership when leading a team

📌 Build a mindset
Build a mindset where leaders are able to hold better conversations that address both the personal and professional needs of the person being coached

📌 Create Accountability

Where leaders prioritize the development of their teams, offer learning opportunities, unleash their potential and the team members in turn feel supported and empowered

Building a coaching culture takes time and effort, but the benefits are well worth it. By focusing on the development of employees, embracing a growth mindset, building trust and transparency, fostering collaboration, and leading by example, leaders can reimagine traditional leadership and create a culture of continuous learning and growth.